How We Work

A Disciplined and Structured Approach to Client Advisory

Our Advisory Framework

At First Securities & Trust of Switzerland AG, our advisory process is built on structure, consistency, and long-term perspective.

With a heritage dating back to 1964, we have developed a disciplined approach to working with high-net-worth individuals and private clients, ensuring that every stage of the advisory process is clear, considered, and aligned with the client’s objectives.

Our role is not simply to present opportunities, but to provide a framework through which clients can assess, understand, and make informed financial decisions with confidence.

Client Understanding & Initial Assessment

Every client relationship begins with a detailed and structured assessment.

We take the time to understand:

Financial objectives and long-term goals
Investment horizon and liquidity considerations
Risk tolerance and overall positioning
Cross-border factors and jurisdictional considerations

This stage forms the foundation of our advisory, ensuring that all subsequent guidance is aligned with the client’s specific circumstances.

Structured Advisory & Opportunity Alignment

Following the initial assessment, we provide advisory within a clearly defined framework.

Rather than presenting isolated opportunities, we position each recommendation within the broader context of the client’s financial objectives and existing structure.

This ensures that:

Opportunities are relevant and appropriate
Decisions are made within a structured context
Clients maintain clarity across their overall positioning

Our focus is on providing perspective, not pressure — allowing clients to engage with opportunities in a measured and informed manner.

Evaluation, Suitability & Risk Consideration

We place significant emphasis on evaluation and suitability.

Each opportunity is carefully considered in relation to the client’s profile, ensuring alignment with:

Investment objectives
Risk parameters
Time horizon
Overall portfolio structure

We maintain a disciplined approach, ensuring that advisory remains consistent, appropriate, and aligned with long-term considerations rather than short-term market movements.

Onboarding & Implementation

Once a client decides to proceed, we follow a structured and transparent onboarding process.

This includes:

Completion of all relevant documentation
Verification and compliance procedures
Clear confirmation of the advisory scope and structure

Our onboarding process reflects Swiss standards, ensuring that all steps are handled efficiently, professionally, and with full transparency.

Ongoing Advisory & Relationship Management

Our role extends beyond initial engagement.

We maintain ongoing relationships with our clients, providing continued advisory and support as required.

This includes:

Ongoing communication and availability
Updates on relevant opportunities and market developments
Continued alignment with evolving client objectives

Our approach is relationship-driven, with a focus on consistency and continuity over time.

Discretion & Professional Standards

We recognise the importance of discretion when working with high-net-worth individuals and private clients.

All client interactions are conducted with a high level of confidentiality and professionalism, ensuring that personal and financial information is handled with care at every stage.

Our standards reflect the principles of Swiss financial practice — measured, disciplined, and responsible.

Consistency Across Market Cycles

Having advised clients since 1964, we have operated through multiple economic and market cycles.

This experience allows us to maintain a consistent approach, avoiding reactive decision-making and focusing instead on structured, long-term positioning.

Clients benefit from a level of continuity and perspective that can only be developed over decades of experience.

Our Commitment to Clients

Our process is designed to provide clarity, structure, and confidence.

Every stage of our advisory is guided by a commitment to:

Transparency in communication
Discipline in decision-making
Alignment with long-term objectives
Professional responsibility at all times

We believe that a structured and consistent approach is essential in supporting clients through complex financial environments.

Closing Positioning Line

A structured process, developed over decades, designed to provide clarity and confidence at every stage of the advisory relationship.